Assignment 10

Elevator Pitch

Assignment 9

Who: Are there certain people or certain businesses that, although they share a lot in common with the others in your opportunity, nevertheless fall outside the boundary? Why?

What: At what point does the need you identified differ from another need? (Is thirst the same as hunger? Or is the desire to appear fashionable the same as the desire to be loved by others?)

Why: Is the underlying cause of the outsiders' need different than people who are inside the boundary?



Person A: Yes, being of the same color and the same background is definitely a common theme in many of us. I grew up in what people would call "the hood", very poor and undervalued neighborhood. The only difference with me is I had an attitude and a mindset that I was going to get my single parent mom out of this environment because my dad was nowhere to do that.

Some individuals who are outside the boundaries can relate because they have friends or peers that they know go through this situation. The gap between the two ideas comes from the different experiences that each societal group has gone through.

Person B: There always are certain people who have the drive and determination to not fall victim to the system. My father grew up in a poor neighborhood where they had to be outside all day and come in when the street lights went off. They were constantly trying to save money and use as little water and electricity as possible. "My parents were successful but they never wanted to leave where they came from." They stayed in the areas where other African American individuals lived to show that they were still no better than the next man or woman. I was fortunate enough to have parents that supported me and forced me to go to college. This was rare and uncommon where I was born and still to this day I see people who I grew up with on the streets and admiring how I was one to get out.

Yes, this is to a degree. You see some people who actually want to help minorities get out of the whole that they were put in by society. Then you see other people who only want to force the hole to become deeper.


Person C: Yes I do. In today’s society, many people see the problems that minorities face but tend to stand back and look instead of taking the proper action in lending a helping hand. I’m not sure if it’s their lack of knowledge on how to go about it or their lack of care, but as years go on, we tend to see the same old cycle repeat itself. Systematic oppression is real and is still present today. In order for us to save lives and increase the productivity of our youth, building facilities that have programs that cater to their needs can help establish a foundation of growth.


I do believe there are other minorities that are victims to the lack of opportunities in their neighborhoods. But, this problem digs deeper than just race but more along the lines of kids not having the same equal opportunity as kids in better neighborhoods. We have too many people living in poverty and unsafe neighborhoods that actually need and will benefit from an after-school program rather than families in suburban areas that use it as a babysitting service.

The boundary separates two different people from two different backgrounds and circumstances. So one’s everyday experiences and obstacles would be totally different from someone who has everything they need to become successful.


Person D: The only minority I could think would be Asians. They essentially make 90 cents of the white men $1, allowing them to have a way higher average household income than blacks and Hispanics. We know from research on structural racism that advantages in one institution such as the jobs allow for an advantage in education, the home market, etc. The average income of Hispanic and black homes are far less than Asian and even lesser than whites. The majority typically fall outside the need of having such a facility because they're not as at risk as blacks and Hispanics for incarceration, crime, and killings.

Much of the insiders want equity and equality to those on the outside to have the same access to recourses. While the outside's needs are continuing to use the resources to grow their own success. Essentially the people of color that have put at an enormous disadvantage due to systemic racism, the one who needs to be kept out of trouble, need the same resources and opportunities as the outsiders, to even be able to be on the same level across all institutions


Person E:

I cannot think of other people that fall outside this boundary because the minority population is well-defined in America.

The underlying cause from inside comes from small community homes and very little positive influences. Whereas outsiders don't see it the same way because they have been equipped with different tools and resources to be successful.

Inside the boundary                                                    Outside the boundary

Minority individuals                                                      The majority of our population

Get people off the streets and out of jail.                       A place to just gather and play for no reason.

We need to keep minorities out of trouble.                    Teenagers are not equipped with the resources.

Assignment 8A

Assignment 8A- Solving The Problem

Please provide enough detail regarding your (1) selected opportunity and (2) product/service so that we can fully understand what you intend to sell to your customers and so that we can provide sufficient feedback to you.


I have found an opportunity for minority youth in the Tampa Bay Area. Our minority youth struggle with the pressures of the world outside of their control. They are tempted and negatively influenced by friends, families, and other counterparts. I have decided that I want to provide a service for all of them by opening up a facility. At first, I wanted to open a sports facility but now I want to call it a “recreational facility”. I chose this because this tied the elements of education, athletics, and entertainment altogether. This would allow me to reach a bigger target audience and be able to affect these individuals on a bigger stage. I will have a sports and athletics side to my facility, but it will no longer be the only thing that is in my vision. I will offer educational classes from etiquette all the way to writing a resume for a job application or college application. I will also offer entertainment from board games to video games to reach the individuals who do not like to be as active.

Assignment 7

Assignment 7: Testing the Hypothesis

The Who: Minority youth from the ages of 13 to 18 years old in the Tampa Bay Area.

The What: They struggle with staying out of the juvenile detention center and prison because of the bad influences that are around them.

The Why: To keep youth ages 13 to 18 years of age, out of the juvenile detention and prevent them from progressing into the prison system.

Testing the who: Are there others who have this need? Or, does everyone in your current 'who' share the need?

Testing the what: What are the boundaries of the need? Are all minorities a challenge?

The boundaries of the need are for minorities but not necessarily only for the Tampa Bay Area. All minorities are not a challenge, but you never know behind closed doors which ones are struggling.

Testing the why: Not everyone will perceive their need the same way; here, I'd like you to test the boundaries of the 'why' -- for the people who have the need you have identified, what are the range of whys that they offer? Does the "why" you have identified hold for everyone?

The range of whys can be for people to get some time away from home due to possible domestic violence, argument, relationship problems, or etc. This does not have to only be for students to stop violence in crime in the area but it is definitely the primary initiative.

In Part 1, you must interview five people. These interviews must be lengthy enough for you to get the information you need. In these interviews, you want to ask questions that try to capture the variation in the whos, whats, and whys, and your objective is to test the boundaries of your opportunity hypothesis.


Person A: Everybody could use it, but other people of different races also get in trouble. Most of the minorities fall within this boundary of need. Minorities in the projects would appreciate it more because it would keep them away from certain influences and allow them to go personally or for a sport.

Person B: I don’t think it is a need for everyone because not everyone is going to embrace sports, but people of all ages can be affected through some type of medium. Instead of making just a sports facility, you can offer classes for kids to learn educational things such as programming or you could offer entertainment activities such as playing video games. Minorities in general fall within this boundary. There will definitely be a stronger effect on certain people, but every minority can have that certain influence. All of this depends on what pressures they have that can get them to do the wrong thing.

Person C: There are definitely some white individuals who fall into this boat they are just rarely talked about. Normally it is low-income youth that falls below the poverty line. You might see this often in individuals with single-parent households or people who are raised by grandparents.

Person D: Everybody could use this because you never know who is struggling. You never can understand the need of others. You have to just offer this service to all people so that politically you are not criticized.

Person E: You need to look at all people when determining who this is for. I think this would be extremely beneficial for minorities but there are also others that are struggling as well.


Include your write-up of each step in your assignment. For step 4, please summarize what you find. Given your interviews, what do you know about the opportunity that you didn't know before?

Throughout my interviews, I saw that it wasn’t just minorities that were experiences this problem. I also did not know think of offering different services outside a potential gym and facility for people to play sports. One of my people that I interviewed made a great point that you can offer all different types of services to be able to affect everyone.

Assignment 6

Identifying Opportunities in Economic

& Regulatory Trends

Where I found this article?

I found this article in The New York Times. I think it is interesting to see how the big players in the market economy can affect everything as a whole.

https://www.nytimes.com/2018/08/25/upshot/big-corporations-influence-economy-central-bank.html?rref=collection%2Ftimestopic%2FEconomics


What leads you to believe that an opportunity might exist?

The article expresses how we have a low inflation rate due to these large firms. When labor markets strengthen, employers will have to receive an increase in worker pay. 

Attracted Customers?

All players that online shop through Amazon or would love to work for the increased wages of Amazon. These employees will be better off in the long run, and the inflation will stay low so prices will remain relatively the same making consumers want to buy products.

Easy or Difficult to exploit?

I think that this is relatively easy to exploit because Amazon will continue to grow and continue to expand so they can afford the increase and wages. They are also a dominant firm in the economy so with the low inflation rates they know that they can make long-term changes and that consumers are looking to buy goods and services.

I formed this belief because many people can actually benefit from this side. Amazon is definitely going to benefit from this, but its customers, as well as employees, can definitely take care of this advantage.

Where I found this article?

I found this article also in the New York Times. This article will express how the U.S. household income levels have risen.

https://www.nytimes.com/2018/09/12/us/politics/median-us-household-income-increased-in-2017.html?rref=collection%2Fsectioncollection%2Fbusiness

What leads you to believe an opportunity might exist?

As median income levels rise, we see a direct correlation for a rise in jobs. We see fewer struggling individuals and we see more disposable income. Through more disposable income we see the opportunity for economic growth.

Attracted Customers?

The opportunity for this would be a lot of middle-class individuals who were looking for that extra pay to be able to support themselves and support their families. We also see the ability of people who were looking for jobs to now have more opportunities.

Easy or Difficult to exploit?

This one is relatively difficult because we never know when possible recession levels will hit again and when people may start to get laid off again.

I found this belief and opportunity very significant as my family was one of the people that were deeply affected when the recession hit. I felt like this article hit home for me and will help a lot of people with its impact.

Where I found this article?

I found this article when searching in google for regulatory changes.

https://www.businessnewsdaily.com/7671-regulatory-issues-changes.html

What leads you to believe an opportunity might exist?

Online retailers now have to reevaluate if they want to freely sell e-commerce through every state in the United States or they want to set up remote locations.

Attracted Customers?

This will definitely affect every customer that does a lot of online shopping as they now may see an increase in the price of all of the goods they are buying.

Easy or Difficult to exploit?

This will definitely be difficult to exploit since we have gone from zero e-commerce tax to now almost full tax on all online sells.



I this as an opportunity for online retailers to decide whether they want to stay completely online or have small remote retailers throughout the world.



Where I found this article?

I found this article when searching in google for regulatory changes with social media.

http://theconversation.com/regulate-social-media-platforms-before-its-too-late-86984


What leads you to believe an opportunity might exist?

Through social media, we are fed tons of lies and fake news that we either have to choose to believe or choose to ignore.

Attracted Customers?

This will attract and relate to the customers who are active on social media and like to be kept up to date with information through it.

Easy or Difficult to exploit?

This is hard to exploit because you have to actively manage the information that is put out there and monitor the use of this information.

I this as an opportunity for people to be fed the correct information and monitored on the information that is distributed. I also see that there could be a problem with this because people may complain about not having the right to free speech or freedom of expression.

Assignment 5

Identifying Local Opportunities

Title: Jonathan Coron Doctors should encourage helmet use

Link: https://infoweb.newsbank.com/apps/news/document-view?p=WORLDNEWS&t=pubname%3AGSGB%21Gainesville%2BSun%252C%2BThe%2B%2528FL%2529/year%3A2018%212018/mody%3A0911%21September%2B11&f=advanced&action=browse&format=text&docref=news/16E68964468989C8

Story: Only about 1% of students wore helmets in a study that was conducted back in 1990. These students aren’t aware of how much a helmet can actually protect the mental brain. The law for wearing bike helmets is not generally enforced for all young people under 16.

Problem: A majority of the scooter rides and the passengers that ride do not wear helmets.

Who: All people who ride or drive a scooter.






Title: Leading from the front on public education

Link: https://infoweb.newsbank.com/apps/news/document-view?p=WORLDNEWS&t=pubname%3AGSGB%21Gainesville%2BSun%252C%2BThe%2B%2528FL%2529/year%3A2018%212018/mody%3A0912%21September%2B12&f=advanced&action=browse&format=text&docref=news/16E6DD380CD2A760

Story: During this story, you see that we have to get more leaders for the war on public education. They feel that since the wealthy take their kids from the public schools and put them in private schools, the public-school funding is starting to suffer. The article states how we are doing a disservice to the people who are actually in these public schools in receiving the correct education.

Problem: The school system in Alachua county is not up to the quality that it should be to prepare individuals to be ready for the University of Florida.

Who: The problem is on the governor, the local government, the families of public school children, and the actual children in the public schools.

Title: City to explore open-container law for UF game days

Link: https://infoweb.newsbank.com/apps/news/document-view?p=WORLDNEWS&t=pubname%3AGSGB%21Gainesville%2BSun%252C%2BThe%2B%2528FL%2529/year%3A2018%212018/mody%3A0908%21September%2B08&f=advanced&action=browse&format=text&docref=news/16E59E110BCB4980

Story: During a joint University of Florida Senate and Gainesville City Commission meeting, the thought of an open-container policy and later club hours came into discussion the proposed extended time for the bars was 2:30 a.m. They looked at all different aspects of these proposals. The first one was trying to figure out how much this would hinder the safety of the people. The second being how much will this substantially benefit the company’s business.

Problem: We need all bars to stay open later and want a open-container policy specifically during Florida Football game days.

Who: City has the problem with deciding whether they want to use this solution or not.

Title: Fuchs to meet with students regarding commencement changes

Link: https://infoweb.newsbank.com/apps/news/document-view?p=WORLDNEWS&t=pubname%3AGSGB%21Gainesville%2BSun%252C%2BThe%2B%2528FL%2529/year%3A2018%212018/mody%3A0912%21September%2B12&f=advanced&action=browse&format=text&docref=news/16E6DD388F486A20

Story: Students will not be recognized individually at the university-wide commencements. They will now only be recognized during separate college ceremonies throughout the entire campus. This situation was created because of the situation that happened last year when African American students were physically forced off the stage in an aggressive manner.

Problem: Students are upset with the changes to winter and spring commencement ceremonies.

Who: A majority of UF students and families who have graduations coming up this year.





Title: James F. Lawrence: Foot soldiers needed to fight prejudice and poverty

Link: https://infoweb.newsbank.com/apps/news/document-view?p=WORLDNEWS&t=pubname%3AGSGB%21Gainesville%2BSun%252C%2BThe%2B%2528FL%2529/year%3A2018%212018/mody%3A0905%21September%2B05&f=advanced&action=browse&format=text&docref=news/16E49EC10BEE4A70

Story: New strategies need to be planned to help fight the racial prejudice and poverty in the community. The only way to change this is to have an army of people advocating for a change in this community. Orlando was going through this same poverty and homelessness situation and were able to turn this around by offering more affordably priced apartments.

Problem: Too many individuals in the Gainesville community are living through poverty or homelessness.

Who: Homeless and poor individuals in Gainesville area. Good number of them come from the 32609 zip code.

Assignment 4

Forming An Opportunity Belief 

Our conceptualization of an opportunity tends to change over time. As we act and interact with our surrounding environment, the beliefs we form related to an opportunity change, shift, and recombine in unique ways. This exercise is meant to capture the experience of opportunity conceptualization, which is the development of a belief that an opportunity exists. Opportunity identification can happen instantly (i.e., you notice that a new regulation is going to require firms to hire a lot more CPAs). Other opportunities form over a period of time. This exercise focuses on the latter. It's almost like you're cultivating an "pet opportunity" ...

Here's what you should write in your post:



1) Your beginning point. Do you have a belief, supposition, or feeling that an opportunity exists? This belief may have come from your completion of prior exercises. Only select one belief.



I believe that all students should be given the option to use a carpool service that will allow you to go to the supermarkets every Sunday and Wednesdays of the semester.



2) Describe your belief. Be sure to include a few things. First, what is the unmet need? Second, who has the need? Third, where did the need come from (is it new, or has it always existed)? Four, what are people doing to meet this need now? (These four elements are important -- we'll come back to these.) At this point, how sure are you (say, in percent terms) that this opportunity exists?



The unmet need is the fact that people have to wait for buses and other individuals to be able to go grocery shopping. The need can be for all individuals that live on campus but more specifically, for people who do not have access to a car. This need has always existed, but I never realized it until I saw all of the people who ask for rides to groceries stores in my floor group chat. Currently, students have to wait for their friends to go to the store to tag along or they have to take a bus.



Within this opportunity, I want to offer a service that allows you to use an app to where you can schedule when you need to be picked up to get groceries. The service will charge you $5 upon picking you up and 5 cents for each minute that you are in the store. This service will also give you the option to pay for individuals to take your groceries up to your room.

.

This is an opportunity that I feel 100% exists because it can be distributed through an app or website. Students who have a car may not use this service as much, but it can still be beneficial.



3) Identify the prototypical customer.

4) Iteration No. 1: Go talk to a prototypical customer. Ask questions related to the four criteria above. Questions can (should) include: What is the exact nature of the need? When do they become aware of the need -- that is, do they experience their need all the time or only sometimes? How long have they had the need? When did they first become aware of their need? Why? How are they currently addressing their need? How satisfied are they with this solution? (This is not a 30-second interview -- these interviews should be lengthy enough to help you capture rich information.)



I asked three different individuals how they felt if this service was offered to the University of Florida population. Two individuals responded that this need is for college students that live on campus. The third person replied that this service would be great for her because she was a person who lived on the top floor of the residential halls. All of these individuals did not realize that this was a need until their freshman year of college. The demand that they experience is not always lingering in their mind, but it is at least one time a week. Some of the individuals have found out that the need has been around for their three years while in college. The other individuals no longer have the need because they have received or bought themselves a car. Until people have a car, they will continue to ask their counterparts for rides or take the bus.



5) Reflect. What did you learn about your opportunity? What was the most surprising thing you learned about your opportunity? (You may reflect after each iteration or you may simply include a single reflection that captures all three iterations.)



Through these interviews, I have realized that this opportunity is not for everybody. I have also recognized that this service has many advantages that people can utilize. The most surprising thing about this opportunity is to see how many people struggle to make it to the grocery store every week when they want to. These students felt that this was a service they desperately could have used as a Freshman and/or Sophomore but instead had to struggle by cramming their groceries on a city bus.



7) Summarize. It's very likely that your opportunity belief changed between the outset and as a consequence of your customer interactions. Three questions:



How much of your original opportunity is still there?

This opportunity is still wide open. This opportunity can be advantageous to a majority of the people that are first-year students that live on campus.



Do you believe that your new opportunity is more accurate than when you started?

Through my interviews with other people, I feel that I was able to enhance the opportunity that I had in the first place. I was able to realize that this service can be offered to a variety of people outside of just the University of Florida. Students at other universities as well as older individuals who are not in school can also utilize this service.



How much do you think entrepreneurs should 'adapt' their opportunities based on customer feedback? (In other words, is there a trade-off between adapting and staying firm?)


There is a great difference between adapting and staying firm to your idea. If your feedback changes the complete idea and you do not like that, then you should remain firm to what you first envisioned. If customer feedback has caused you to adapt to other options that you did not once think of, then you should choose to adapt to this situation.

Assignment 3

My Entrepreneurship Story

For this exercise, please think of a time in your life when you have been exposed to entrepreneurship and tell us about that experience. Perhaps you led some new project in middle school? Perhaps your parents are serial entrepreneurs? Perhaps you once met a cool entrepreneur and can share some insights with us about that meeting?
I have been exposed to entrepreneurship ever since I was a little kid. My mom is an entrepreneur and owned her own boutique. She started her own business selling women’s designer jewelry and accessories with her best friend. Through her company, I have seen what has worked and what hasn’t worked first-hand.

Second, I would like you to discuss why you enrolled in ENT 3003 and what you hope to get out of the class. Please write however much you would like. Please be sure to include at least one image with your submission.

I enrolled in Principles of Entrepreneurship because I have the vision to lead a group of people and own a sports facility. The sports facility that I want to own would be for individuals who could not afford to pay for yearly memberships such as the YMCA, LA Fitness, You Fit, and etc. My vision is to allow them to stay out of trouble by taking them off the streets and giving them a place for peace to play. I hope to learn the processes that I need to become an entrepreneur. I also hope to understand how to map out the plans that I need to start up my own business.

Assignment 2

Bug List

1. When I have an appointment to get a haircut, and the barber is still an hour late.

This bug exists because other people are late, or the barber shows up late to work, so it causes everything to get backed up.


2. When I cannot find parking at The University of Florida during the day when I am trying to go to class.

At the University of Florida, we oversell the number of parking tickets to students.


3. When people talk over you and do not let you finish what you are saying.

People are either excited or mad, so they feel that what you have to say either doesn’t matter or they don’t notice it.

4. When people are rude to others for no apparent reason.

The person might have been going through a bad day and might not realize that they are coming off as rude.

5. People who yell in the student lounge when you are trying to sleep.

This bug exists because everyone does not go to sleep at the same time so when you sleep others are socializing.

6. When it rains in the middle of you walking home, and you do not have a jacket or umbrella.

Mother nature exists in our world, and we don’t always have protective rain gear.

7. Getting accused by someone of something that you never did.

The person may genuinely feel that this is the only way to sort the situation out, instead of asking a question.

8. When you call somebody back, less than five minutes after they called you and they don’t answer.

The person either is busy or does not have their phone on them at the time.

9. Group projects where everybody gets the same grade, but not everyone does work.

The workforce has a lot of group activities, so we are trying to prepare ourselves for how to deal with these situations.

10. People who smoke in areas that are not designated smoking areas.

We do not have enough smoking areas, or they are too far for smokers.

11. When people ask you to explain something, don't listen, then ask you to repeat yourself.

Others are not actively listening to when you are trying to explain information to them.

12. When people don’t wait in line when there is traffic on the highway or the street. Instead, they chose to drive to the front of the line and force themselves in.

Drivers are impatient and/or reckless, so they feel that they have to skip.

13. When doctors say they close at 4:30pm but you show up at 4pm and they say they can’t see you because they stop taking appointments at 4:10pm.

Doctors would be there all day if they did not initiate a cut off time.

14. When people at UF ask you to meet them at a particular time to study but show up 30 minutes to an hour later.

People lose track of time or just don’t appreciate others time.

15. When people on the Interstate in Florida slow up traffic to look at an accident.

Others want to be nosy and see exactly what the accident looks like. This causes more accidents from a lack of attention to the road.

16. When you tell your friends to “be ready to go” at a particular time, and you show up, and they aren’t ready.

People have situations that are going on that you don’t know about or are not appreciative of your time.

17. When organizations or jobs say that we are going to get out a meeting at a particular time but get out way later.

Jobs and organizations care about what they have to say to leave you and often times don’t realize that you have more to do than just this one thing.

18. When people drive to close behind you on the street.

You have people who are impatient or others who just cannot drive.

19. People who eat with their mouth open.

They were never told that eating with their mouth open was improper, they don’t notice, or they just don’t care.

20. Cars who drive slow on the Interstate but are in the fast lane and refuse to get over.

Some individuals feel that they are inclined to be in whichever lane they chose, and people have to work around them.

My reflection on the challenges I had when coming up with the list

I felt that the list was relatively easy to compile in the beginning. Once I thought about my day-to-day life and my campus interactions, the bugs just started flowing to me. Everyone has things that are pet peeves that they can immediately start writing about. The problem that I had was once I got to number 16 on the bug list, I had to take several hours to think about what actually bugs me.